Google Wave was all the rage in 2009, but interest soon fizzled. This post takes us through that history, answering this question along the way:

With the full weight of Google 💰 behind it, why aren’t we all using Wave today? What caused a revolutionary, real-time collaboration tool to fizzle out in just a few short years?

What can we learn from Wave’s failure? The author has one key takeaway that will serve all of us well to keep in mind.