Brave has launched its “built on privacy” advertising platform that will give you 70% of the ad revenue share as a reward for your attention. I’m particularly interested in the opt-in nature of this platform as well as their promise of privacy and security.

Starting today, users of Brave’s latest release of the desktop browser for macOS, Windows, and Linux can choose to view privacy-preserving Brave Ads by opting into Brave Rewards. These users will receive 70% of the ad revenue share as a reward for their attention…

Brave Ads also provides brands with direct opportunities to highlight offers and engage with users as they browse the web. Since Brave Ads are opt-in, brands know with certainty that when their campaigns run with Brave, their ads are viewed by people who welcome advertising. Brave’s anonymous-but-accountable campaigns ensure that advertisers are connecting with the users they are seeking, removing the excessive costs, privacy, security, and fraud risks currently associated with middlemen in digital advertising.

It’s nice to see Tor being baked into Brave! Tor is now available to the masses.

Today we’re releasing our latest desktop browser Brave 0.23 which features Private Tabs with Tor, a technology for defending against network surveillance. This new functionality, currently in beta, integrates Tor into the browser and gives users a new browsing mode that helps protect their privacy not only on device but over the network.

Do you use Brave on the daily? I have it installed, but I don’t use it on a daily basis.

Also — Brendan Eich tweeted this to give credit where credit is due and this tweet about the relays added.

Brendan Eich, founder of Brave and creator of JavaScript, joined the show to talk about the history of the web, how it has been funded, and the backstory on the early browser wars and emerging monetization models. We also talked about why big problems are hard to solve for the Internet and the tradeoffs between centralization and distribution.