Jeff Sheldon is the founder and creator of Ugmonk. Jeff is a designer by trade, and an entrepreneur by accident. I been following Jeff’s journey for the better part of Ugmonk’s existence. I’m also a customer. Jeff and I hold several similar values near and dear to our hearts. In addition to my appreciation for Jeff’s product design abilities, and how he leads his business, I also appreciate Jeff’s awareness and focus on the long hard path.