Ryan Carson, the Founder of Carsonified and Treehouse, joins Adam to talk about all the details of starting his new venture, Treehouse.

Adam talks with Ryan Carson, Founder of Carsonified about the “lessons learned” in creating their latest product, Think Vitamin Membership - the biggest being the need to rename the product and go through a re-branding process. In Q2 of 2011 Think Vitamin Membership will transition to the name “Level Up”, a better suited name and far more “tweetable”.