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The power of the MoSCoW method

I’ve never heard of this method before, but it’s definitely interesting enough to link up for you:

At its core, the MoSCoW method is simply a prioritization framework that can be applied to any kind of situation or project, but it works best when a large number of tasks need to be ruthlessly whittled down into a prioritised and achievable to-do list.

The general idea is you take a list of tasks/stories/whatevs and place each into one of for buckets: Must, Should, Could, and Won’t. (Somehow this gets shortened to MoSCoW for the namesake.)

If you listened to our recent episode on Agile, you know I’m not a fan of ceremony when it comes to planning practices, but I do think there is some value here if you do it right. Click through for the skinny on how to run a MoSCoW exercise as well as some pitfalls to avoid.

Jay Freestone Browser London

Should we still be selling responsive web design?

The term ‘responsive web design’ has been a mainstay in the world of digital development for many years. Go to any early-stage client meeting and you’ll almost always get asked to ‘make sure it works on mobile’.

The standard response to this has generally been, ‘don’t worry, we’ll build it responsive’, but is this response out of date?

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